Choose a media partner that aims high

You’re here because you have a new campaign on the horizon. How can you make sure you get the results you want? Start by working with a media partner retailers trust.

Giving you access to retailers

We have a deep bond with our readers. You only have to glance at one of our letters pages to see this is true. They choose to engage with us because it helps them increase their profits. Through Newtrade Media you can reach these retailers: driven individuals who seek success and are constantly looking for the next best thing.

Yes, you can buy ad space, but our offer goes much further than that. Come to us with a problem, we get our heads together and find the answer. Then we work with you to make a plan that combines all our channels in the most effective way. Finally, we manage the campaign to its successful conclusion.

Thinking creatively, beyond straightforward advertising, is the key to designing profitable campaigns. Create a microsite carrying regularly updated content and access an untapped audience. Visit retailers in store and work closely with them to boost their offering. Run your ads tactically online alongside breaking news stories. The opportunities are endless.

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How we choose stories

We understand the obstacles retailers face and we select stories based on what’s likely to help them overcome. We look at consumer trends, like free-from or protein-rich snacks, and cover the latest developments so retailers are up to speed.

Rather than just presenting new products, we explain how they perform in other stores, which demographics buy them and where (geographically and in-store) they’re likely to do well.

We draw a clear line between editorial and paid-for communications and we never use press releases as content.

Creating ads

We understand the obstacles retailers face and we select stories based on what’s likely to help them overcome. We look at consumer trends, like free-from or protein-rich snacks, and cover the latest developments so retailers are up to speed.

Rather than just presenting new products, we explain how they perform in other stores, which demographics buy them and where (geographically and in-store) they’re likely to do well.

We draw a clear line between editorial and paid-for communications and we never use press releases as content.

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