Have actively sought out feedback from their customers


Believe more feedback from customers would make their marketing efforts more effective


Have been able to turn customer feedback into improvements in their store

Key questions answered: 

Have retailers done more over the past 12 months to promote their business to customers?

What are key goals retailers hope to achieve in the next 12 months?

What help from suppliers do retailers need to promote their business?

How effective is social media?

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